High-quality, natural beauty products for your family.


Glowing hair and skin, naturally.

Your one-stop shop for all natural, high-quality face, hair and body products curated for your family's unique needs.

“Our mission is to provide multiracial, blended, adoptive and foster families and caregivers access to high-quality, natural products that work for your family.”

Kate and Tasha, Founders

  • All Natural

    We only sell products
    made from the finest natural ingredients.

  • Especially curated

    We take the guesswork out of selecting

    products that work for your family's unique needs.

  • Black-owned brands

    Our entire collection of products come from small, emerging
    Black-owned brands.

  • Inclusive

    By recognizing the importance of diversity and celebrating the beauty
    of all cultures, we can create a more inclusive and loving world for all families.